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Post by Admin on Sept 23, 2004 10:11:45 GMT -5
From an email routed to NU Alumni:Last Round in Norwich University Logo Selection - We welcome your comments! As part of the recent branding campaign, Norwich University went through a thorough logo selection process this summer, with ten designs being considered. Multiple public meetings were held, a presentation was provided online, and a display was placed in the library to solicit responses. As of August 26th, 335 people had commented on the designs. President Schneider recently accepted the recommendation of the Branding Task Force to choose the Alden Partridge/Centennial Stairs concept as the DIRECTION or APPROACH that the University would take in developing its next logo. You can read the Informational Report Supporting the Logo Direction Decision of the University here: www.norwich.edu/branding/logodirection.html You can play a part in selecting the University's next logo by taking a few moments to review and comment on the final design proposals. Displayed on the University's branding website are proposals by three firms with text explaining the thoughts behind each design. At the end of the webpage is a link to a survey where you can give your feedback explaining which logo you like best and why. Please fill out the survey! Your comments and input are important to us, as it will help in the final decision of choosing the new Norwich logo. The survey will close on September 29th. These new designs are posted on the Norwich website at: www.norwich.edu/branding/newlogos/ We appreciate your time and input.
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Post by Admin on Sept 23, 2004 10:15:08 GMT -5
Hi Everyone,
By clicking on the links above, you can go to a web page where you are taken through the 11 options for the new logo, with a description and rationale behind each design.
Then, you're directed toward a survey where you're asked to pick your favorite one and explain why you chose it. I kind of wish they'd given us two options to choose, as I had a hard time deciding between two.
-Amanda
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